My tech city 7

SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its visibility when people search for products or services related to your business in Google, Bing, and other  search engines . The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business. How does SEO work? Search engines such as  Google  and  Bing  use bots to crawl pages on the web, going from site to site, collecting information about those pages and putting them in an index. Think of the index like a giant library where a librarian can pull up a book (or a web page) to help you find exactly what you’re looking for at the time. Next, algorithms analyze pages in the index, taking into account hundreds of ranking factors or signals, to determine the order pages should appear in the search results for a given query. In our library analogy, the librarian has read  e

  List of the 10 best search engines in 2022, ranked by popularity. Google Microsoft Bing Yahoo Baidu Yandex DuckDuckGo Ask.com Ecosia Aol.com Internet Archive 1. Google Google No need for further introductions.  Google  holds first place in search with a stunning difference of 88.28% from second place Bing. According to statistics from  statista  and  statcounter , Google is dominating the market in all countries on any device (desktop, mobile, and tablet). Why is Google the most popular search engine? What made Google the most popular and trusted search engine is the quality of its search results. Google is using sophisticated algorithms to present the most accurate results to the users. Google’s founders Larry Page and Sergey Brin came up with the idea that websites referenced by other websites are more important than others and thus deserve a higher ranking in the search results. Over the years the Google ranking algorithm has been enriched with hundreds of other factors (including

  The History of Keyword Research SEOs have performed keyword research for algorithms since 2005. But keyword research as a practice has evolved a lot since then. Now search engines prioritize well-written content aligned with  search intent  when ranking content. Keyword density (how often you place a keyword in your content) is no longer the most important factor for search engine optimization. Keyword research tactics have adapted, and continue to adapt to ever-changing search engine algorithms. Generally keyword research takes place in the early stages of campaigns and at times lays down a foundation for future projects, campaigns, or content. You can use keyword research to help you ideate around a new piece of content you are writing, to help you decide how to name your product features, or to optimize your website after publish. Of course, keyword research strategies differ from small business to enterprise — but we’re going to take a look at all types of best practices that can